Everything you need to know about the importance and significance of motivation. The effective direction, motivation and leadership, takes a business forward. Amongst all, motivation plays the key role as it helps to identify and satisfy the needs of employees and the organisation. Managers use various motivational programmes to encourage employees to achieve their maximum potential leading to improved organisational [...]
Everything you need to know about Maslow's Hierarchy of Needs Theory. Abraham Maslow, a well-known psychologist developed theory of motivation based on human needs. In his paper on motivation, he mentioned that within every human being, there exists a hierarchy of five needs. Maslow was the pioneer in subscribing a systematic approach of human needs and motives which are not [...]
Everything you need to know about Herzberg’s two factor theory of motivation. Herzberg's Two Factor Theory is a "content theory" of motivation" Needs priority, to a great extent, characterizes the types of behavior. A research study was conducted by Frederick. Herzberg of Case-Western reserve University and associates. This study consisted of an intensive analysis of the experiences and feeling of [...]