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Tag Archives | Service Marketing

7 P’s of Service Marketing

Services bear a distinct characteristics. It is true that selecting the right marketing  elements is crucial in relation to professional services marketing. The marketing selection is a task for management that could bring out unique outcomes for every organisation. The marketing for the services however is called the extended marketing. Whereas in the goods marketing […]

What is Service Marketing?

Everything you need to know about service marketing. A service is an act, deed, performance or a rendering offered by one person to another. In a literal sense a service does not involve the transfer of any tangible commodity. Service is integral part of human life in modern day. In the light of liberalization, privatization […]

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