Archive | Personal Selling

Importance of Personal Selling

Everything you need to know about the importance of personal selling. Personal selling plays a vital role in promotion of goods and services of an organization. The importance of the personal selling is three fold i.e., the benefits which it provides to business; customer and society. Personal selling is an important element of promotion mix and an effective promotional tool. [...]

By |2023-01-25T22:04:39+05:30October 19, 2019|Personal Selling|Comments Off on Importance of Personal Selling

Personal Selling Process

Everything you need to know about process of personal selling. Personal selling or salesmanship itself is a process. There are several stages involved in the process and a salesman has to understand all the stages in the process to make the process more effective. This process involves identifying the prospective buyer, establishing a contact and relationship with the buyer, presentation [...]

By |2023-01-25T22:00:06+05:30August 7, 2019|Personal Selling|Comments Off on Personal Selling Process
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