Everything you need to know about the elements of cost in Cost Accounting. A cost is composed of three elements - Material, Labour and Expenses. Each of these three elements can be direct and indirect, i.e., direct materials and indirect materials, direct labour and indirect labour, direct expenses and indirect expenses. In this context the total cost of manufacture is [...]
Everything you need to know about 4 P’s of marketing mix. The elements of marketing mix are popularly known as 4Ps of Marketing. The social marketing "product" is not necessarily a physical offering. A continuum of products exists, ranging from tangible, physical products (e.g., condoms), to services (e.g., medical exams), practices (e.g., breastfeeding, ORT or eating a heart-healthy diet) and [...]
Everything you need to know about elements of marketing mix. The elements of marketing mix are fundamentally four namely product, price, promotion and place though the experts have thought of additional Ps. Irrespective number, these constitute the heart of marketing decisions from the angle of marketer. Since, it is based on the marketing concept, consumers can not be forgotten. If [...]